I was reading a blog post today by our own “not-a-giant-but would-be-if-she-had-enough-lenses” Sonia_Simone that will be very helpful for lensmasters who are uncomfortable marketing and find selling things on their lenses hard.

Here’s an excerpt:

“Because I was so grossed out by the marketing advice I was finding, I realized I was going to have to totally reframe this thing for myself or I’d never actually do it.

(I’m extremely bad at doing anything I don’t want to do. That’s both a good and a bad thing, but anyway, it’s how I’m wired.)

So I read every book and blog I could find. Then I went back and re-read the ones I thought were any good.

I bought courses with money I didn’t have. I went to hear talks from experts, and then I read some more.

And I tried stuff.”

You can read the rest of this Remarkable Communication post, find out what Sonia Simone learned and sign up for the rest of the (no cost) lessons at the following:

What Makes Marketing Hard?

Highly Recommended!